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NPP and NDC Lock Horns in Central Region: A Battle for Political Supremacy
The Central Region has become the latest battleground in Ghana’s fierce political rivalry between the ruling New Patriotic Party (NPP) and the opposition National Democratic Congress (NDC). With the 2024 general elections fast approaching, both parties are ramping up efforts to win the hearts and minds of the region’s voters, a critical swing constituency often regarded as the “kingmaker” in Ghanaian politics.
NPP’s Strategy: Banking on Development Projects
The NPP is touting its record of infrastructure development in the region, including major road rehabilitations, educational facilities, and health centers. At a rally in Cape Coast, key NPP officials highlighted ongoing projects such as the rehabilitation of the Cape Coast-Twifo Praso road and the upgrade of some regional hospitals.
Speaking to party faithful, NPP Regional Chairman Robert Kutin Jr. stated, “The Central Region has witnessed unprecedented development under this administration. We believe the people of this region will reward us for delivering on our promises.”
The party is also leveraging its flagship programs like the Free Senior High School initiative and the One District, One Factory (1D1F) project, which has reportedly provided jobs in towns like Kasoa and Agona Swedru.
NDC’s Counterattack: Focus on Grassroots
The NDC, on the other hand, is accusing the NPP of neglecting the real needs of the people. During a community outreach in Winneba, NDC Regional Chairman Professor Richard Asiedu stated that the so-called infrastructure development was concentrated in urban areas, leaving many rural communities in dire need of basic amenities like potable water and electricity.
He added, “The NPP government has failed the people of Central Region. They have prioritized concrete over the welfare of the people. We will bring a government that listens and works for all.”
The NDC is emphasizing job creation and welfare programs, pledging to address what they call the “economic hardships” inflicted by the current administration. Former President John Dramani Mahama, the NDC’s flagbearer, recently toured the region, promising inclusive development and equitable distribution of resources.
Youth Vote and the Social Media Factor
Both parties are aggressively targeting the youth vote, knowing that young people make up a significant portion of the electorate in the region. Social media platforms have become critical tools, with the NPP launching digital campaigns showcasing success stories of beneficiaries from its programs. Meanwhile, the NDC is engaging influencers and running live sessions to discuss policy issues, ensuring they resonate with younger voters.
A Tight Race
With both parties investing heavily in campaign activities in the Central Region, political analysts predict a tight race. The region’s diverse demographics and history of alternating political loyalties make it a crucial determinant of the election outcome.
As the political temperature rises, all eyes will be on the Central Region to see which party’s narrative resonates more with the electorate. One thing is certain: the region’s vote will be a defining moment in Ghana’s political future.
Story by Bohyeba Richard